Business Matchmaking: What is an Exclusive Business Matchmaking?

Exclusive Business Matchmaking is an event that promotes networking among companies from different sectors, but each company must be exclusively unique in its field of operation.

Have you ever considered the benefits of presenting your product or service in an Exclusive Business Matchmaking?

Each company has a pre-defined time to present their products or services to the others. At the end of the presentations, participants can interact with each other and generate business, partnerships, and commercial agreements.

In this exclusive business matchmaking, there are no competitors, unlike the mixed business matchmaking, which usually includes representatives from the same industry. In this type of matchmaking, if there are competitors, they must be aware that they cannot offer the same product/service.

For example, a company that provides both accounting services and trademark registration. In this case, if there is already an accounting company present, the other company can only offer the trademark registration service during this business matchmaking.

We suggest five tips to maximize the results during a business encounter:

1. Firstly, based on the list of participants (previously provided by the Organizer of the business matchmaking), research each of the companies on the internet.
2. Evaluate the type of approach you can use with each company, so be well prepared!
3. During the presentations, listen attentively to the participants as this is an essential step in developing a good professional relationship!
4. During the break of the business encounter, use the time to ask questions about their needs. It will also be a good opportunity to validate the research you have conducted. Therefore, demonstrate that you are well-informed!
5. Finally, we know that sales, partnerships, and negotiations depend on trust! This connection should always be focused on win-win outcomes. In fact, the quote by Peter Drucker reminds us of this:
   

   “Companies are built on trust, which, in turn, is built on communication and mutual understanding.”

Lastly, make the most of this opportunity to be the exclusive representative in your field of operation!

Have you downloaded our e-book on business meeting? Share these tips with your contacts! 😉