Blog
How a matchmaking event that works gets built.
122 articles on running, hosting and selling B2B matchmaking events.
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How to sell sponsorship for your business matchmaking event
Practical strategies for attracting sponsors and building proposals that produce real return for your business matchmaking event, including tailored packages.
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How to teach participants to get the most from a matchmaking event
How to prepare the participants of a business matchmaking event so they optimize their results, with practical strategies for preparation, approach and follow-up.
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How to turn business matchmaking into a source of income
Practical strategies for monetizing business matchmaking with technology, marketing and partnerships, and turning your events into a sustainable source of revenue.
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How to use business matchmaking to promote your own brand
Strategies for strengthening your brand at business matchmaking events, maximizing visibility and networking and consolidating your presence in the market.
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How to use business matchmaking to set your business apart
Strategies for maximizing the benefits of business matchmaking, and for running efficient, innovative events that set your company apart in the market.
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Managing business matchmaking at large-scale events
Strategies and technology for managing business matchmaking efficiently at large-scale events, and for optimizing the matching, the logistics and the results.
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Marketing for business matchmaking: how to attract the right audience
How to use audience segmentation and digital marketing to attract qualified participants and ensure the success of your business matchmaking event.
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Business matchmaking as a gateway to entrepreneurial ecosystems
How business matchmaking makes it easier for startups to enter entrepreneurial ecosystems, with the strategies, the benefits and the challenges involved.
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Business matchmaking that connects: how to encourage real exchange
Strategies for producing authentic exchange at a business matchmaking event, and why continuous assessment of the results is what builds lasting connections.
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Commercial partnerships from business matchmaking: how to negotiate
How to negotiate commercial partnerships at a business matchmaking event, with the structured strategies and techniques that produce agreements worth keeping.
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Partnerships that transform: real results from business matchmaking
How strategic partnerships built through business matchmaking generate real results, strengthen commercial relationships and drive sustainable growth.
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Real cases: how business matchmaking transformed local businesses
Real cases of local businesses that transformed their operations and widened their sales through business matchmaking, with the strategies that maximize results.
Free guide
The playbook for running a matchmaking event
The decisions that shape your event, what to ask on the registration form, and what to put in front of the sponsor afterward. It is what we would tell you on a call if you asked where to start.
- The decisions that shape your event, in the right order
- The checklist for the day before and the day itself
- The mistakes that cost the most, and how to dodge them