Blog
How a matchmaking event that works gets built.
122 articles on running, hosting and selling B2B matchmaking events.
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The ROI of business matchmaking: how to calculate and present the results
Attendance, meetings and who met whom, satisfaction and declared deals: what to measure after the event and how to report it to the board and sponsor.
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Setting up the right room for a business matchmaking event
How to lay out the space and choose the technology that turns a business matchmaking event into productive meetings, from table arrangement and signage to...
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The seven most common mistakes at a business matchmaking event, and how to avoid them
The seven mistakes that quietly ruin B2B meetings, from turning up unprepared to mismanaging the clock, and what to do instead to leave with real commercial...
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Start small, think big: your matchmaking event can transform your city
How business matchmaking can drive the sustainable growth of local businesses and transform a city's economy through strategic connections and innovation.
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Stories of lasting partnerships that began at matchmaking events
Strategies and real cases of lasting partnerships that began at business matchmaking events and turned opportunities into sustainable commercial relationships.
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Business matchmaking: strategic positioning through business events
Effective strategies for strategic positioning and for optimizing networking at business matchmaking events, to widen partnerships and commercial opportunities.
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How to strengthen relationships after a business matchmaking event
The communication strategies and tools that turn a good meeting into a lasting commercial partnership, built on mutual trust and objectives that actually line up.
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Business matchmaking: the event missing from your calendar
Why business matchmaking matters to company growth, and the practical strategies that get the most out of a corporate networking event before, during and after the...
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The role of clear communication in a successful matchmaking event
How clear communication directly affects the success of a business matchmaking event, strengthening partnerships, speeding up negotiations and building trust.
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Business matchmaking: the secret to a perfect flow between rounds
The strategies, tools and metrics for keeping a continuous, efficient flow at a business matchmaking event, and for maximizing opportunities with proper follow-up.
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Business matchmaking: turn your events into real commercial opportunities
Strategies and techniques for getting the most out of a business matchmaking event, using digital tools and effective follow-up to turn contacts into actual...
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Turning business matchmaking into an immersive experience
How to turn a conventional business matchmaking event into something participants actually engage with, using practical strategy and the technology that supports it.
Free guide
The playbook for running a matchmaking event
The decisions that shape your event, what to ask on the registration form, and what to put in front of the sponsor afterward. It is what we would tell you on a call if you asked where to start.
- The decisions that shape your event, in the right order
- The checklist for the day before and the day itself
- The mistakes that cost the most, and how to dodge them