Blog
How a matchmaking event that works gets built.
186 articles on running, hosting and selling B2B matchmaking events.
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The ROI of business matchmaking: how to calculate and present the results
How to calculate the return on investment of a business matchmaking event, measure the financial return and present the results clearly enough to support the next...
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Setting up the right room for a business matchmaking event
How to lay out the space and choose the technology that turns a business matchmaking event into productive meetings, from table arrangement and signage to...
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Setting up the venue for a matchmaking event: the essential checklist
How to set up the right venue for a business matchmaking event, with a technical checklist for an environment that is efficient, secure and good for negotiation.
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The seven most common mistakes at a business matchmaking event, and how to avoid them
The seven mistakes that quietly ruin B2B meetings, from turning up unprepared to mismanaging the clock, and what to do instead to leave with real commercial...
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Business matchmaking: start now and see the result in 30 days
How to put business matchmaking in place with effective strategy, and how to assess the results after 30 days to increase contacts, negotiations and sustainable...
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Start small, think big: your matchmaking event can transform your city
How business matchmaking can drive the sustainable growth of local businesses and transform a city's economy through strategic connections and innovation.
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Stories of lasting partnerships that began at matchmaking events
Strategies and real cases of lasting partnerships that began at business matchmaking events and turned opportunities into sustainable commercial relationships.
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Business matchmaking: strategic positioning through business events
Effective strategies for strategic positioning and for optimising networking at business matchmaking events, to widen partnerships and commercial opportunities.
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How to strengthen relationships after a business matchmaking event
The communication strategies and tools that turn a good meeting into a lasting commercial partnership, built on mutual trust and objectives that actually line up.
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Business matchmaking: the event missing from your calendar
Why business matchmaking matters to company growth, and the practical strategies that get the most out of a corporate networking event before, during and after the...
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The future of corporate events runs through business matchmaking
How business matchmaking is evolving with new technology and sharper strategy, widening reach, personalising the experience and raising what corporate events...
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Business matchmaking: how online tools affect local business generation
How digital platforms are driving local business matchmaking, with the main benefits, the challenges and the strategies for generating more commercial opportunities.
Free guide
The playbook for running a matchmaking event
How to size the room, how many rounds fit your schedule, what to ask on the registration form, and what to put in front of the sponsor afterward. It is what we would tell you on a call if you asked where to start.
- The tables, seats and rounds math, worked through with real numbers
- The checklist for the day before and the day itself
- The mistakes that cost the most, and how to dodge them